Our goal is to delight every client, whenever they engage our team.

We are the experts in Sampling and it shows! Here are a few case studies that demonstrate our extensive capabilities. Call us today to get started!

Case Study — Winner!

  • LOI:

  • 20 Minutes

  • Incidence Rate:

  • 5% after targeting income and value of the car

  • Field Time:

  • 10 Days

  • Goal:

  • 200 U.S. owners/primary drivers of Supercars

Specific Targeting: Vroom! Vroom! Our client needed to reach individuals who purchased or leased a Supercar which is defined as a vehicle valued at $115,000 or greater. Our client was looking to see if those same supercar owners were likely to buy yet another supercar priced $150,000+ and whether they had a preference of new over used. Respondents needed at least $250,000 in household income or $2MM in investible assets.

Our Strategy: With an approach that required both online and offline sampling methods, Innovate took the checkered flag.

Case Study — Just Watch Us

  • LOI:

  • 40 Minutes with Video

  • Incidence Rate:

  • 25%

  • Field Time:

  • 1 weekend

  • Goal:

  • TV Viewers

Specific Targeting: What are you looking at? Give Innovate 48 hours and we’ll give you 700 US-based 18+ year-old TV viewers who watch 5+ hours of TV per week including cable, satellite and telco. Our client wanted non-fiction program watchers? (non-rejecters) with no participation in TV research in the past six months. Additionally, the study included quotas on age, ethnicity and region.

Our Strategy: TV research comes down to what you can do in hours, not days. The key to our success here was our best-in-class Operations team which was ready to launch at a moment’s notice and continued to monitor regardless of the hour.

Case Study — Going Global

  • LOI:

  • 15 Minutes

  • Incidence Rate:

  • 35% after targeting Mobile Gamers

  • Field Time:

  • 10 Days

  • Goal:

  • International mobile gamers who have played a freemium game on a mobile device.

Specific Targeting: Our client was looking for mobile gamers who would be measured on a longitudinal basis. These gamers needed to play a freemium game on a mobile device within the past month. The goal was to find 500 respondents within each country: Brazil, France, Germany, India, Italy, Mexico, Russia, Spain, UK and USA.

Our Strategy: The key to success was a mobile-friendly survey that allowed us to reach respondents on their device of choice. Additionally, having expertise in running longitudinal research ensured that our client came back for our mobile gamers wave after wave!

Case Study — Mission Possible

  • LOI:

  • 20 Minutes

  • Incidence Rate:

  • 20% after targeting IT Roles

  • Field Time:

  • 10 Days

  • Goal:

  • IT Decision Makers and Line-of-Business Managers.

Specific Targeting: Our client was looking for 300 IT Decision Makers and Line-of-Business Managers who were familiar with the details of their company’s IT investment budget. The desired companies needed a mix of budgets ranging from under $25,000 and ranging up to $5 million or more.

Our Strategy: Enticing B2B is all about messaging; serving up an invitation that is appealing is critical for success! With a harder-to-find audience, a more personalized message accomplishes the impossible (or makes the impossible, possible).

Case Study — Bon Voyage!

  • LOI:

  • 30 Minutes

  • Incidence Rate:

  • 20% after targeting the title and company revenue

  • Field Time:

  • 12 Days

  • Goal:

  • International Purchasing Decision-Makers

Specific Targeting: Our client required 100 interviews across 6 markets (North America & Europe). The needed completes had to be age 25+, possess a Manager title or higher and work at a company with $50MM+ in revenue.

Our Strategy: Using a blended methodology of online and offline samples, Innovate arrived at the exact destination.

Case Study — Doctor, Doctor!

  • LOI:

  • 30 Minutes

  • Incidence Rate:

  • 25% after targeting illness

  • Field Time:

  • 7 Days

  • Goal:

  • Diabetics & Chronic Sufferers

Specific Targeting: Our client required assistance on two surveys: 500 Diabetics and 450 Chronic Sufferers. In the Diabetics survey, the client needed sufferers of Type 1 and Type 2 Diabetes. The Chronic Suffers were those patients diagnosed with Rheumatoid Arthritis, Inflammatory Bowel Disease (IBD) or Psoriasis.

Our Strategy: Leveraging our extensive health panel profiling, Innovate was able to make the correct diagnosis!

Case Study — Show Me the Money

  • LOI:

  • 20 minutes online (5-minutes offline)

  • Incidence Rate:

  • 1 - 3%

  • Field Time:

  • 3 weeks

  • Goal:

  • High Net Worth Individuals with $1M to $10MM, excluding primary residence and all retirement (401K) plans.

Specific Targeting: Our client required 250 respondents in each market (markets within North America, APAC and EU5). Given the challenging target and low incidence, Innovate initiated the survey via phone and transitioned respondents to an online version once properly screened.

Our Strategy: Leveraging our vast expertise and consultative approach, Innovate was able to prove our worth!!

Case Study — Down to the Wire

  • LOI:

  • 15 minutes online

  • Incidence Rate:

  • 25%

  • Field Time:

  • 24 hours

  • Goal:

  • Single 18-34 Year Olds

Specific Targeting: Innovate’s client had a tight deadline to deliver responses for a Good Morning America “Flash Poll” entitled, “Is Social Media Helping or Hurting Romance?” Innovate had to be in the field Friday and out by Monday at the latest. Our team got to work and collected 500 online interviews from a nationally-representative sample of 18-34 year olds within 24 hours!
Check out the GMA video: http://abcnews.go.com/…/social-media-helping-hurting-relati…http://ow.ly/U1gNp.

Our Strategy: Always put the client first. Time was of the essence, so our team delivered within 24 hours which ultimately alleviated our client’s tight production schedule. True love.!

Case Study — Navigating Health Challenges

  • LOI:

  • 15 minutes online

  • Incidence Rate:

  • 40%

  • Field Time:

  • 12 days

  • Goal:

  • Bicultural Hispanics with Type II Diabetes

Specific Targeting: Innovate’s client needed 300 (age 45+) Bicultural Hispanics with Type II Diabetes. 50% of respondents had to be Insulin-dependent while the remaining 50% could not be Insulin-dependent. The survey was conducted entirely in Spanish and included quotas around (un)acculturation.

Our Strategy: We had the experience and foresight to know that this type of study required an offline methodology for a successful outcome. As such, we conducted a nationally-scaled mall-intercept study to help our client achieve their objectives. Innovate made the health grade!

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