Innovate is not only the name of our company, it’s our philosophy and our driving force. Established by industry forerunners who launched both the goZing and uSamp panels, the company’s co-founders have spent over two decades in the online sampling industry developing innovative methodologies to harness research technology and survey audiences around the globe.
Matt Dusig and Gregg Lavin found goZing, one of the first online panels, opening the door to the online revolution of market reesearch.
These innovators create the first supplier affiliate network dedicated to market research surveys, opening the door to broader panelist access.
They create the first priority-based sampling router, vastly improving the efficiency of survey completion.
Matt and Gregg found uSamp, which introduces automation to sampling.
Launched the first mobile sampling platform with geo-location and push alerts.
We Paved the Way in Sampling
In 1999, when our leaders entered the space, there was no foundation for how a sampling business should work. The technology we designed and built reached a new world of survey respondents – fresh panels with the greatest breadth and depth of demographics, interests, beliefs, and geographies.
Richly Targeted Audiences
Over the years, we have scaled these global panels to millions of registered survey respondents. While size is impressive, it does not eclipse our commitment to quality. InnovateMR profiles across a wide variety of data points specific to location and niche, with extensive quality controls employed to filter out subpar responses.
DIY Sampling Technology
Our team also led the way in self-service sampling. The InnovateMR Insights Platform empowers researchers to take the reins, delivering Faster Answers™ without sacrificing quality. Featuring an intuitive, easy-to-use interface, the platform allows for complete project control from one centralized dashboard.
Join Our Team
We are always looking for smart, talented people to join our team! If you’d like to send us your resume or contact us about a specific job posting, click the button below.