Building with sophistication
Build custom surveys and reports to drive your business forward.
Every audience, integrated
Access the voices of your target customer with ease and at scale.
Gain insights with confidence
Validate respondents and leverage automated open-end text assessment.
There is a foundational shift occurring. The industry is seeing a growing need for better insights, compelling storytelling, and trustworthy results, but researchers can’t wait weeks or months for their answers. Businesses large and small are facing enormous pressure to innovate and pivot in a volatile, hypercompetitive market. To meet this demand, InnovateMR has developed a technology suite that combines the very best of our trailblazing ingenuity.
A comprehensive collection of next-generation products
Designed to execute agile survey creation, sample procurement, field management, fraud mitigation, and rapid reporting, InnovateMR’s Vision Suite fits the custom needs of every unique client.
This fully integrated SaaS-based suite complements our data collection offerings in a way that allows brands, corporate researchers, market researchers and insights professionals the ability to reduce time and cost to pulse insights without compromising quality.
Another great project. The team is always INCREDIBLY responsive, detailed, and this makes my job as an owner / founder so much easier. It helps me close projects and be responsive to my clients. Bravo Innovate!
Chris A.
The Innovate services team was awesome. If I ever were to move to another company, I would reach out to them first if I ever had to do similar projects.
Gerald O.
They are a great partner and willing to lean in on working with an innovative approach! Very thankful to have such a dedicated group working on the project!
Laura T.
We have annual tracking studies set up with three different clients and this one that we work on with InnovateMR is by far the easier and most seamless. The quality of the team and panel is top rate!
Leanne S.
The team was very attentive throughout fielding and closely monitored progress, proactively providing updates and requesting updates from our end.
Christine N.
The InnovateMR team is amazing. They are always willing to do whatever it takes to help our team get the project done. Our projects are usually fast pace, with crazy hard audiences, but the team always delivers. We love working with the team and value our partnership.
Hayley L.
Wonderful job overall. Fast turnaround on survey links and data tables. Results were very much aligned with our original hypotheses and felt the sample quality to exceed others in the industry.
Cara W.
It has been a pleasure working with Innovate. I was very impressed with the project management, and how smooth things went while fielding over the holidays. The sample quality was FAR better than other providers we were using on the same study. Thanks again!
Cal J.
We’ve had a great partnership over the past year. Looking forward to continuing to build our relationship, keep up the excellent work.
Elissa W.
Thanks so much to the team for getting this done early, we appreciate the partnership.
Tia V.
The team did a great job with fielding quickly, and pulled the most weight compared to the other panel provider we were working with!
Rose N.
Kristin Luck is a serial marketing technology and services entrepreneur with three private equity backed exits. She is known for building innovative technology led companies that scale quickly through non-traditional sales and marketing techniques.
Kristin currently serves as an advisor and growth strategist to a slew of cutting-edge marketing and analytics technology and services firms through her growth strategy and M&A advisory firm, ScaleHouse. She is a founder focused on helping fellow founders and executive teams scale and monetize their businesses and works frequently with firms in international markets to execute their entry into the U.S. Kristin is also a licensed investment banker with Oberon Securities where her deal expertise comes from participating in both acquisitions and exits valued from $30M to $225M.
Prior to her work at ScaleHouse, she co-founded OTX, an online research business that was named the fastest growing research firm in the world in 2002 and 2003 ($0-$30M in three years) and was subsequently acquired by Zlenick Media Group and Pilot Group in 2005 and again by Ipsos in 2010. She then founded Forefront Consulting Group; a research technology firm that was acquired by Decipher. Decipher was acquired by FocusVision/Thompson Street Advisors in 2014 after seven consecutive years of double- and triple-digit growth. FocusVision was acquired by EQT and merged with Confirmit in 2021 to become Forsta, where she sits on the Board of Directors. Forsta was acquired in March, 2022 by Press Ganey.
Kristin has consistently driven triple digit YOY performance improvement for leading research tech and services firms including The Harris Poll, mTab and Forsta. Her experience also extends to the martech and adtech verticals where she’s an advisor to DaaS firm eCommerce Insights AI, next gen media measurement firm, Hyphametrics, and Dstillery, where she assisted in developing the evolution of their custom audience profiling business (combining behavioral data with ad targeting and digital activation). Kristin has also served as a keynote speaker and panelist at Web Summit in 2018, 2019 and 2021 on subjects ranging from zero-party data analytics, bespoke identity solutions for advertisers (in our soon to be “cookieless” world), and global data privacy and consumer protection.
Her work has been recognized in both the commercial (Fast Company, Forbes) and academic press (Research World, Journal of Brand Strategy) where she explores emerging marketing and growth strategy trends. She is consistently ranked as one of the top 100 sales and branding experts to follow on social media.
She earned a BS in Journalism from the University of Oregon.
